After the single 4 besos last April, Lola Índigo once again entrusted Yolancris with the costumes for her new video clip, Santería, together with artists Danna Paola and Denise Rosenthal.

The Santería pieces by the three singers – who in total exceed 30 million audience on social networks – and dancers were conceptualized during the confinement period and put on hiatus up to two times due to state restrictions, but it was thanks to the work of the artisans of the Yolancris own workshop, which was able to get ahead and was made in record time as soon as we reopened our doors.

Tandem Lola Índigo and Yolanda Pérez

It was in the previous video clip 4 Besos that the first contact between the artist and the Firm’s creative director, Yolanda Pérez, was forged, thanks to the stylist and model Minerva Portillo. From there a mutual admiration was born, which made Lola Indigo trust Yolancris again, this time through the stylist Cristo Rodríguez, for which it will undoubtedly be her definitive international launch.

In April, Lola sent a message to Yolanda to tell her about the project. This was how hours of conversation and WhatsApps were given way. An exchange of ideas, forged in full confinement and with an uncertainty as to the start date of the project. Once the return to normality had arrived, Santeria had to move forward. It was the month of July and Spain, Mexico and Chile were getting down to work. And Yolancris’s workshop, too.

Costumes and symbols

“Following the line of the usual theme of Lola Índigo, this song seems to be loaded with mystical symbols and allusions to the world of witchcraft that fascinates the singer so much. ‘Mujer Bruja’, ‘Luna’ or ‘Maldición’ are some of her releases that already make allusions to this world. Now, it is the 4 elements, water, fire, air and earth, who take the leading role ”.

From the costumes for the three singers and dancers, the white look of pure and sensual lines stands out that are exhibited through the magnificent choreography executed by Lola Índigo and her dance corps. An evocation of the architecture of the Alhambra and the One Thousand and One Nights, consisting of a crop top at the neck and a long and flowing skirt, finished with vertigo openings on the sides and fringes accompanying the movement of the hips.

As the artists shared before the release of the single on their social networks, Lola Índigo is water: “The mirror of the soul. The magic of the fountains of the Alhambra… Mother, life, womb and sea, the creation of the world ”. Danna Paola is fire: “Of passion, of my childhood memories, of the sacred. Fire that burns, but at the same time gives heat ”. And Danise Rosenthal is the air: “That which moves everything. That turns into insignificant particles on a mountain. That arrives and destroys everything, like an unstoppable force ”.

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Universal Music Spain, 2020

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